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Alterna Brings Comics Back To Newsstands

Written by Tim Midura on Thursday, July 27 2017 and posted in News with Benefits

Alterna Brings Comics Back To Newsstands

The company previously switched floppies from premium paper stock to newsprint.

Source: Press Release

After lowering floppy prices to between $1.50 and $1.99 due to switching to newsprint from more expensive premium paper stocks, Alterna Comics has signed a deal with PDG to bring comics back to newsstands. More than 300 stores will be part of the initial test market, which will roll out August 1. The initiative has already started at Barnes & Noble and Books-A-Million. Alterna is currently in talks to expanding the program to Five Below and Toys "R" Us stores.

"Our newsstand deal with PDG mostly concentrates on areas that don't have a local comic shop," added Alterna publisher Peter Simeti. "Titles will also be released to newsstand two to three months after they've been distributed to comic shops, so readers can find our titles first through their local shop, which we strongly encourage. Our newsstand expansion is just that, an expansion, it's not meant to replace the comic shops that we've loved working with on this newsprint initiative – it's only meant to bring our comics to more places, particularly to people that don't have a comic shop in a reasonable distance from them. I strongly feel that comics need to be in a larger variety of stores and with PDG we'll be able to do that."



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About the Author - Tim Midura

Born in the frozen tundra of Massachusetts, Tim Midura has long possessed a love for comic books and records. After stealing the beard of Zeus and inventing the pizza bagel, a much more heavily tattooed and bearded Tim Midura has finally settled in San Diego. He's the world's first comics journalist who doesn't want to become a comics writer. Find him on twitter, facebook or by email.

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